And, In order to make this newsletter
the best it can be for All my readers, I need your help!
If you have a questions about
anything pertaining to Internet Marketing, Please type it into the text box
below, fill in your Name and Email address, and hit "Submit".
I don't claim to know all there
is to know, but I'll research your requests, and try to address the most popular
of those
requests each week, here in 'The Affiliate Review'.
Thanks for your help ;o)
Len
Politics is not the art of the possible. It consists in choosing
between the disastrous and the unpalatable.
Ya Know, it never ceases to amaze me
how many "WHINERS" there are out there!
Have you been watching the forums lately? The boards are filled with idiots
whining about John Reese's marketing tactics!
They're screaming at the top of their lungs about all the email they're
receiving (as they ALWAYS do, everytime a new blockbuster is released), and the
"Hype" that's flooded the internet over John's new release..."Traffic
Secrets"
Come On folks! What do they think this game is all about?
How can these so called marketing geniuses and wannabes, sit there and complain
about one the most successful marketing campaigns ever released? Don't they
understand that they should be emulating what John's doing, and learning from
it, rather than complaining about "All the email".
Can't they see the genius behind the expectation that John built, over a period
of weeks. And the brilliance of not even letting anyone see the sales page,
until his pre-ordained, precisely timed release date, that got his servers so
hammered with traffic, when he opened for business, that they had to shut them
down temporarily, and tweak the site so it didn't use so much band width, just
to handle the visitors.
Don't they realize that if you receive 30 or 40 emails on the same day, from 30
or 40 of the world's most successful entrepreneurs...
IT 'IS' A SUCCESSFUL CAMPAIGN!
Marketing is ABOUT hype. It's about building expectation. It's about convincing
your prospects that they not only Want, but NEED whatever it is you're selling!
And as long as your product or service lives up to, or exceeds the
expectation...
How can anyone in the marketing business be offended by a marketer that is doing
EXACTLY what we should ALL be doing?
And frankly, if you can't bring yourself to do the things that will make you a
successful marketer, WHY are you wasting your time in this business?
These "Whiners" are the self same people who are NOT making big bucks, simply
because they don't follow the examples of those that ARE successful are doing
it! And instead, spend all their time, unsuccessfully trying to short circuit
the tactics that DO work, when the only point they're really getting across is
"POOR ME"!
So ,Hey People...Get off your butts, and stop wasting your time complaining
about the things that ARE working, and START DOING THEM YOURSELF!
I mean really. What do these people think marketing is all about?
Don't they realize that it's about getting your promotion in from of as many
targeted prospects as is humanly possible? And do they really think John or
anyone else who's email is in every face on the planet, really gives a damn if
they can't see the forest for the trees?
Of Course, you still have to have good copy. And you have to have a good
product, if you ever want to have another success. But that's "Semantics", not
"Marketing"!
Marketing is about getting your great product, and your great sales copy in
front of the right people. It's about...
Targeted Traffic!
And the thing that really ticks me off, is that, almost to the man, not one of
these "Whiners" owns a copy of "Traffic Secrets" or attended John's seminar! So
how in the hell could they POSSIBLY know whether it lives up to the hype?
I was one of the lucky ones that got a pre-release copy of "Traffic Secrets".
And all I can say is that I believe EVERYONE (who's interested in getting to the
top of the pay scale), should have a copy. The information offered in this
incredible product is worth it's weight in gold!
I did not attend John's seminar, but I know no less than a dozen people who did.
And I've been kicking myself in the butt ever since, for not attending.
And I for one am grateful for the opportunity to rectify my decision not to
attend his now famous seminar, and finally get my hands on the information he
revealed.
The subjects in this course are NOT new. I mean, let's face it. How many NEW
'subjects' could there possibly be in the field of marketing?
Marketing is hard work, and there is no such thing as a 'Silver Bullet' that's
going to make you rich. It's a long string of tried and proven techniques that
you have to synchronize TOGETHER, to create a successful campaign of any type.
But, what John did with "Traffic Secrets", was to bring NEW perspectives on the
same old subjects. Perspectives in the form of step by step lessons, on tested
and proven techniques, that have and continue to make him (and those who have
listened to his advice over the years)...MILLIONS!
So, while I will admit that much of the information in Traffic Secrets is about
subjects I already had some knowledge of, and am already implementing in my
marketing strategies everyday, I've learned so many tips and tricks from his
course (ESPECIALLY about the things I AM already doing), that my income has
already started to show an increase, just from the few things I've had time to
implement already. And the NEW tactics, that I hadn't even thought of yet, will
undoubtedly prove to be PRICELESS!
There's also the same old tired segment of idiots, that are complaining like
little children about the fact that "The Good Ole Boy's Club" has thrown their
weight behind John's release, and that it's just not fair ;o(
PLEEEEASE!
I've met John Reese on several occasions, but I can't honestly say we're
friends. I've never taken the time to get to know him that well. So, I'm not
promoting "Traffic Secrets", because I'm his friend, or even because all my
other friends are promoting it.
I'm promoting (and HIGHLY recommending) "Traffic
Secrets", because I've had the
opportunity to review it, and I know from first hand experience, that anyone who
is serious about making money in this business, will greatly benefit, by adding
this incredibly valuable course to their arsenal of tools!
If these cry-baby's want to have the same power as John, they need to get off
their asses and DO SOMETHING ABOUT IT!
None of the card carrying members of the so called "Good Ole Boy's Club" got
there for their good looks! They weren't born into it! And they didn't get there
by emailing one of the "Members" and begging to be let in!
They got to where they are, by paying attention! By emulating what others have
done successfully! By attending functions where they had the opportunity to get
to know these people. And by taking advantage of the opportunities that are
available to everyone who has the intelligence and guts to go after it!
In short, THEY WANTED IT BAD ENOUGH TO GO GET IT!
So, if you want to have the same success as John Reese, Armand Morin, Frank
Kern, Alex Mandossian, Yanik Silver, Jim Edwards, Jimmy D. Brown, or any of the
other well known successful entrepreneurs out there that are all continually
working together to bring you the things that (If you would just listen) can
catapult you into their ranks...
Get Off Your Butts And Do The Work!
Trust Me...YOU Need "Traffic
Secrets" More Than Anyone Else!
And For Christ's Sake...
STOP WHINING!
Course, That's just MY opinion...I could Be Wrong.
NAHHHHHH!
Here's to Your Success,
Len Thurmond
Editor, "The Affiliate Review"
========================================== "And Now For Something Completely Different" ==========================================
Religious battle golf.
The Pope met with the College of Cardinals to discuss a proposal from Shimon
Peres, the former leader of Israel. "Your holiness," said one of the Cardinals,
"Mr. Peres wants to determine whether Jews or Catholics are superior, by
challenging you to a golf match." The Pope was greatly disturbed, as he had
never held a golf club in his life.
"Not to worry," said the Cardinal, "we'll call America and talk to Jack
Nicklaus. We'll make him a Cardinal, he can play Shimon Peres... We can't lose!"
Everyone agreed it was a good idea. The call was made and, of course, Jack was
honored and agreed to play.
The day after the match, Nicklaus reported to the Vatican to inform the Pope of
his success in the match. "I came in second, your Holiness," said Nicklaus.
"Second?!!" exclaimed the surprised Pope. "You came in second to Shimon
Peres?!!"
"No," said Nicklaus, "second to Rabbi Woods."
Now That's Funny!
==================
Food For Thought ==================
IT'S TIME TO
RELEARN A LITTLE PATIENCE!
Don't ya just love computers!
Can't live with 'em and can't live without 'em.
In today's world, it's almost impossible to do business, online or
off, without a computer. This brave new age is both an incredible gift
to mankind and the Bane of society.
With today's technology, we have instant access to an almost unlimited
supply of information and products.
The computer has inserted itself into our daily lives to an extent
that the loss of it, even for a few days, would be catastrophic.
The whole world runs on computers and every aspect of our lives is
directly impacted by these God like machines.
What would happen if a meteor with some strange property where to fly
by our tiny, insignificant little planet and instantly,
and permanently wipe out the functionality of all computers?
There would be instant chaos in the streets!
Our power supply would disappear.
Our water supply would cease to flow.
Most of our automobiles would stop dead in their tracks.
Airplanes would fall from the sky.
Hospital and medical facilities would suddenly cease to function.
International economies would crumble overnight.
Transportation of products would cease and food supplies would quickly
start to dry up.
Not a pretty picture, is it?
We have become so dependent on these tiny little silicone chips, that
life as we know it, would cease to exist.
And yet,
The rains would still come and the flowers would still bloom.
Mankind would find a way to live on beyond the computer age.
Life Would Go On!
~~~~~~~~~~~~~~~~
We, who make our living with this marvellous technology, tend to get
too caught up in our daily need for instant gratification.
It's time to wake up and smell the roses, again!
There is much more to life than sitting in our desk chairs and
pounding on the keyboards.
Remember life before computers?
It was a little slower, but no less wonderful.
You had to request things through snail mail, and then wait for your
products, but they still came.
We didn't know any better, so it was an accepted way of life, and we
were very happy with it.
What's happened to us?
When did we get so jaded and impatient?
As you all know, I've been through a nightmare with my dedicated
server, in the last few months.
I've had to send out emails twice on a couple of occasions, to make
sure they got through. And I've also sent out apology emails,
explaining the problem and begging for your understanding, with the
promise that I would get it fixed ASAP.
In the end, after the failures of MANY experts to fix it (or even to
find the problem), I was forced to go with a standard hosting company,
to get back on track.
The problem is that Hosting companies are VERY sensitive to any spam
complaints, and the first time I sent out my newsletter from the4 new
service, they got an email accusing me of spamming them.
The person in question had subscribed to my newsletter, but had
evidently forgotten that she had done so. She clicked on the
unsubscribe link (found at the bottom of every email I send) and
removed herself from my list, but for some reason I can't fathom, she
then filed an official complaint with my hosting company, causing me
no small amount of grief!
Fortunately, I was able to give the hosting company the information
they needed, to get me off the hook, and the issue was dropped.
But I can't understand why anyone would intentionally go out of their
way to cause such trouble, simply because of the horrible
inconvenience of having to hit their delete key and click on an
unsubscribe link that worked (my system not only forwards you a page
acknowledging that you've been removed, but it also sends you a
confirmation email so that there is no doubt!)
What have we become, Folks?
When did we get to the point that such trivial things make us so
angry?
I get 1 or 2 SPAM complaints each month from people who can't remember
that they subscribed to my ezine, or even more infuriating, people who
can't remember what address they used, and then get angry with me,
because I can't find them in my lists to remove them.
And then there is the Advertising...
There are over a half a million online publications out there, and
I'll grant you, most of them are garbage. But, there ARE some really
good ones too! And the editors of these fountains of knowledge spend a
tremendous amount of time working, to put together FR^E quality
newsletters that are helpful to their readers.
Yet, putting out a newsletter is still a business. None of us does it
to fill out our bored little lives. And, online newsletters advertise
just like any other publication to pay the bills.
While most of us do love to write, we also like to eat occasionally,
and the advertising keeps food on the table and allows us to continue
to offer our readers an email worth receiving.
And yet, every time we send out an email with an ad in it, we get
complaints, unsubscribes, flames and SPAM threats.
It's time to relearn a little patience!
If sitting in front of that monitor is making you that cranky, maybe
you should take a break and go smell the roses.
It's a beautiful world out there, Folks. Enjoy it. Accept that life is
gonna throw a few monkey wrenches in your works now and again, and...
LIGHTEN UP!
Life is way too short to let little things like an unwanted or
unexpected email put us in such a tizzy.
Hit Delete. Go outside and take a deep breath, or go to the mountains
and soak in a cold stream.
There are lots of ways to deal with stress, other than taking it out
on someone who is working hard, trying to help you.
If you can't stand the heat, get out of the kitchen. But even if you
can take it, make SURE you get out of the kitchen every once in a
while. Your cooking will be the better for it, and your customers just
might come back for more of your wonderful cuisine!
"COURSE, THAT'S JUST MY OPINION, I COULD BE WRONG!"
==============================
NOTHING To Do With Marketing!
==============================
Three or four years ago, I wrote a
fiction/fantasy novel called "The Androgynous Stone". And while I was writing
it, I posted an excerpt in this newsletter each week, to get the reaction of
what I figured would only be a few of my subscribers who enjoyed that genre.
But much to my surprise, it became one of the most
popular segments in my newsletter. And as the word got out, many people joined
The Affiliate Review, just to read that section each week.
I'd like to think that many of those people, also
learned something about Marketing as a bonus ;o)
But either way, I've decided to do it again, as I
now have about 50,000 more readers, than I did then. And some of you are bound
to like Fiction/Fantasy stories.
I've purposely put this at the bottom of the
newsletter, for those of you who might not be interested. If you're one of
those, just stop reading when you get to this section, and you won't miss a
thing!
I said I wouldn't archive these excerpts
for public access for obvious reasons, but I've had numerous requests for
copies of the past issues from those people who missed reading them.
So, I've decided to archive the first few
issues, so you can catch up ;o)
It was
getting dark when she pulled into the driveway and parked in front of the
house. It was a small two bedroom white house with two fireplaces and a
wraparound porch, built around the turn of the century. Her Dad had truly
loved this place and had taken good care of it. He had spent most of his free
time here and his love of the place was evident everywhere you looked, from
the landscaped yard to the well stocked pond it spoke of who and what he was.
This was his legacy to her and she loved it as much as she had loved him.
Since she couldn't get up here as much as she would like, Sam had hired a
maintenance crew to take care of the place and it actually looked pretty good.
It wasn't the job that Dad would have done, but it wasn't deteriorating either,
and until she could be here more often, that would have to do.
Inside, the house was cold and dark. The first thing Sam did was light a fire.
She loved fireplaces and always wondered what is was like to live in the days
before modern heating and lighting. The way the flames threw their flickering
shadows into the mostly darkened recesses, was almost magical and only served to
spur on her already overactive imagination, which created the fantastic
fantasies into which Sam all too often retreated. She could feel the age old
battle of good and evil continuing within the hidden recesses of those
flickering shadows
aand somehow felt she was supposed to be a part of it.
As she fell asleep on
her Dad's old bearskin rug in front of that roaring blaze, wrapped up in Mom's
favorite quilt, Sam dreamed of wizards and goblins and dwarfs and elves and her
all important part in the struggle to save mankind.
Sam woke suddenly to the smell of coffee and heard someone moving around in the kitchen.
Frightened half to death, she silently reached into the end table drawer and
grabbed the old Army .45 that Dad had always kept there. She checked the clip.
It was still loaded. Her Dad had taught her to use it when she was just a girl
and over the years she had become very proficient with handguns.
Sam untangled herself from the warmth of the quilt she had wrapped up in and
with the protective cold blue steel in her outstretched hands, she tiptoed
toward the sunlit kitchen. Soundlessly, she pulled back the slide on the old .45
as she stood next to the doorjamb to the kitchen and listened. "Yea," she
thought as she stood there shaking, "he's still in there."
Taking a deep breath, she swung around and pointed the gun in the direction of
where she knew the intruder was standing.
"Don't move,
or your will regret it!" she said as he came into view, "I don't want to shoot
you, but I will," She took another step into the room thinking, "This is not
supposed to happen here. This is just the kind of thing that I come here to get
away from."
"Put your hands behind your head and turn around slowly," she demanded with a
steel in her voice that left no room for doubt as to what she was prepared to do
if provoked.
The man was tall, well built and had long dark straight hair. There was
something familiar about him and as he slowly started to turn, with his hands
behind his head in a comical 'Ya Got me' sort of way, Sam suddenly realized why.
"Ben, you bastard, do you realize that you almost got yourself killed," she
screamed at him, half in relief and half still wanting to shoot him anyway, "and
what the hell do you think you're doing here in the first place."
"You didn't think I was gonna let you go through this by yourself did you,
girl," he said with that lecherous grin on his face. "I knew you'd be comin'
here and I knew you really wanted me here with you, so, here I am. I tried to
catch you at home before you left," he said, "but I must have just missed you.
So I decided to surprise you. SURPRISE!"
Sam had let him use the cabin last winter to bring his family skiing, and now she
vowed never to do another nice thing for this man as long as she lived. Knowing
his nature, she probably shouldn't have been surprised, and desperately wished
that she had answered the phone. "This is what I get for trying to be devious,"
she thought as she tried to decide whether she should lower the gun or pull the
trigger. She smiled to herself at the thought and Ben, taking it as a sign said,
"See, I knew you'd be glad to see me," and walked towards her with his arms out,
ready to claim his prize. She quickly raised the gun again and said, "One more
step and I'm going to put you out of your wife's misery. Now get out of my house
before I call the Police," and with that she turned and walked back into the
living room, threw another log on the still glowing embers from last night's
fire, and sat down in her Dad's favorite overstuffed chair with the .45 still
cradled in her lap.
~ ~ ~
Be Sure To Return Next Week
For The Continuing Story Of
THE ANDROGYNOUS STONE
I'd Love to hear what you
think of my little story. If you like this sort of thing, I promise you,
you'll be chomping at the bit to find out what happens from week to week ;o)
Sam will be leaving
our familiar world shortly, and traveling to a far off fantasy world to endure
a multitude of strange adventures, with a whole group of lovable and whacky
characters in tow.
The last time I published
this, I got a LOT of email from people who were mad at me for making them wait
each week to find out what was going to happen to Sam next.
But hey...The Anticipation is
half the fun...Right?
Be sure to drop me a note and
let me know what you think. Just Click Here to use the form box near the top of this page
;o)